The Rise and Fall of the Narconon Internet Marketing Empire (Part 10)

This is the final part in this 10-part series, The Rise and Fall of the Narconon Internet Marketing Empire. If you missed the earlier segments, see Part 1, Part 2, Part 3, Part 4, Part 5, Part 6, Part 7, Part 8, or Part 9. The Future Looks Bleak for Narconon I believe that Narconon is in a desperate place. […]

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The Rise and Fall of the Narconon Internet Marketing Empire (Part 9)

If you missed the earlier segments of this series, see Part 1, Part 2, Part 3, Part 4, Part 5, Part 6, Part 7, or Part 8. Narconon Division 6 Conditions, Stats, and Formulas I don’t intend to speculate exactly how Narconon intends to apply Scientology tech towards the current lawsuits, charges of fraud, controversies, and public relations nightmares that […]

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The Rise and Fall of the Narconon Internet Marketing Empire (Part 8)

If you missed the earlier segments of this series, see Part 1, Part 2, Part 3, Part 4, Part 5, Part 6, or Part 7. Inside a Narconon Division 6 Sales Office To understand Narconon Sales, it is important to understand how it differs from a traditional sales office that might be found in a regular drug rehab center. So, […]

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The Rise and Fall of the Narconon Internet Marketing Empire (Part 7)

If you missed the earlier segments of this series, see Part 1, Part 2, Part 3, Part 4, Part 5, or Part 6. Traditional Treatment Facility Response to Current Internet Marketing Struggles Narconon isn’t alone in the increased expense of marketing on the internet. Traditional treatment facilities have been affected as well. Many facilities find they cannot compete financially in […]

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The Rise and Fall of the Narconon Internet Marketing Empire (Part 6)

If you missed the earlier segments of this series, see Part 1, Part 2, Part 3, Part 4, or Part 5. Google Panda and Penguin Updates In 2011, Google began implementing a series of algorithm changes that they code-named “Panda” and “Penguin”. These updates tried to handle a series of black hat and grey hat issues that they saw web […]

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The Rise and Fall of the Narconon Internet Marketing Empire (Part 5)

If you missed the earlier segments of this series, see Part 1, Part 2, Part 3, or Part 4. Anonymous Takes Notice of Scientology and Narconon In 2008, an informal group called “Anonymous” hit the scene and began focusing their efforts on Scientology and later Narconon. Whereas Narconon used to be relatively immune to any accountability at a local level, […]

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The Rise and Fall of the Narconon Internet Marketing Empire (Part 4)

If you missed the earlier segments of this series, see Part 1, Part 2, or Part 3. Running a Sales Floor in the Treatment Industry So far we’ve focused a bit on generating leads into a treatment center, especially Narconon.  But, before we continue into paid internet search advertising, it’s important to understand that simply getting phone calls isn’t enough. […]

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The Rise and Fall of the Narconon Internet Marketing Empire (Part 3)

If you missed the earlier segments of this series, see Part 1 or Part 2. In 2003, Google changed it’s search algorithm with an update code-named “Florida”. Essentially, it would no longer consider “keyword stuffing” to be an accurate determination of rank. In many cases, websites simply sank in ranking. In other cases, Google sent out letters notifying website owners […]

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The Rise and Fall of the Narconon Internet Marketing Empire (Part 2)

If you missed the beginning of this series, see Part 1. Narconon is a unique entity in terms of internet marketing because they focused so much energy on the internet in the early days and were very successful at it. They really beat most other rehab facilities to the punch. A primary reason for this is because the local marketing […]

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The Rise and Fall of the Narconon Internet Marketing Empire (Part 1)

This is the beginning of a 10-part series on Narconon’s Internet Marketing. Join “SEOlogy” as we explore the history of Narconon’s internet marketing and use of referral sites, how they’ve been affected by factors beyond Narconon’s control, and how those methods compare to those used by traditional rehab centers. Find out how sales and marketing for the Narconon program may […]

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